Audience Analysis through Pie Charts

In this post, I will be analysing in detail about the pie charts shown below that were made based on the audience survey that my group conducted recently.

In the audience survey that my group have conducted, we have made many discoveries that could influence the production of our opening sequence.

One of these discoveries is that people prefer to see bloody effects when the titles appear in our opening sequence, which has influenced our group to incorporate bloody effects into the font for our title sequence. The implementation of blood is typical of being featured in many horror films, as witnessed in the audience survey when most of the people we interviewed said that they generally would expect to see blood in a horror film.

Another discovery made by our group when checking back on the results of our audience to see that most of our audience liked watching horror movies. This is fortunate for my group as we were already set on producing an opening sequence to a horror movie, so to know that our potential audience are already interested in horror films is a relief for us, as our chosen genre is a preferred choice amongst our target audience.

A third discovery that was found by our group when we looked back on our results is that the audience prefer horror films to start out with an equilibrium (peaceful and balanced) rather than a disequilibrium (frightening and unbalanced). This is also fortunate for our group, as we already decided to feature an equilibrium in our opening sequence, which would however shift into a disequilibrium by the end of the opening sequence.

Finally, another discovery that our group has made when checking the results to our audience survey is that whilst the audience generally have mixed views about where they would like the titles to appear over, more of them prefer to see the titles to appear over a pitch black screen. However, as the audience have mixed opinions, we still may decide to feature the titles in our opening sequence as it seems like a more professional thing to do when incorporating titles into our opening sequence.